Blog
Practical guides on websites, local visibility and Google.
How to get your business on Google Maps
When someone searches for "carpenter near me" or "hairdresser near me", Google often shows a map with three or four businesses before the regular results. That is the spot most local businesses want. Here is what decides whether you are on it, and what you can do about it.
By Kenan Musa
Do you need a page for every town you serve?
Many businesses travel to customers in several towns. That raises a question: should the website have a page for each town? The answer is yes if the pages are genuine, and no if they are the same text with a different town name.
By Kenan Musa
How to get your business found by ChatGPT and Google AI
More people now put their questions to ChatGPT, Gemini or Google's AI overviews instead of typing a search. That raises a new question: can an AI find my business? Nobody can guarantee it, but you can make it much easier to find and understand you.
By Kenan Musa
A new website without losing your Google rankings
Many businesses get a new website and afterwards find they no longer show up on Google. It is rarely because the new site is worse, but because something Google had learned to recognise disappeared along the way.
By Kenan Musa
How to get more Google reviews from your customers
Google reviews are one of the things customers look at before they call. Many businesses have satisfied customers but few reviews, because nobody asked for them. Here is a simple way to do it without breaking the rules.
By Kenan Musa