More valuations for real estate agents

Lead and attribution platform for Danish real estate agents. See exactly which channel, campaign and ad drives each valuation.

MæglerLead
2026

In short

Product: MæglerLead, lead and attribution platform for Danish estate agents, developed by Instinct Tech

Delivered: Product, design, development and website

The task

Estate agents spend significant sums on advertising, but rarely know which channels produce booked valuations. MæglerLead makes every enquiry traceable from first click to booked valuation.

How we solved it

Each agent receives a dedicated microsite and a dashboard displaying the source, campaign and advert for each enquiry. Enquiries are exclusive to the agent, so budgets can shift to what works. The microsite guides homeowners through one question at a time. Calls and QR codes for signs and flyers can be tracked, and the agent receives an SMS and email whenever a new enquiry arrives. The design is calm and editorial, with a warm paper background, crisp typography and a coral accent highlighting the action. Data is hosted within the EU, and neither the main site nor the microsites use tracking cookies.

What we delivered

The product, design, development and website.